Johnnie Day of Giving 2025 Advocate Toolkit
Bookmark the Date: Johnnie Day of Giving is Wednesday, April 9, 2025
Johnnie Day of Giving is your chance to help write the next chapter for St. John’s College. On this day, alumni, students, parents, and friends come together to support The Fund for St. John’s, our foundation for scholarships, the Program, student life, and campus infrastructure.
Every Gift Tells a Story
Every contribution, no matter the amount, helps ensure that the great books, lively seminar discussions, and enduring traditions of St. John’s in both Annapolis and Santa Fe remain available for generations of Johnnies to come. Plus, thanks to day of challenge gifts, your impact is maximized, doubling the power of your support!
3. Spread the Word
The square graphic can be used for Facebook, Instagram, X & LinkedIn: click to save square graphic.

The vertical graphic can be used on your Stories: click to save vertical graphic.

Sample Social and Text Copy
Customize bolded sections with your personalized message and link from GiveCampus.
Today, I’m giving to [insert area of support] for Johnnie Day of Giving because St. John’s is where inquiry thrives and ideas take shape. Every gift strengthens the conversation, supports our students, and sustains the Program. Join me in keeping this tradition alive: [insert personalized link from GiveCampus]
Or
St. John’s College shaped the way I think, question, and engage with the world. On Johnnie Day of Giving, I’m giving back to ensure future Johnnies can do the same. A gift of any size makes an impact, especially today, when challenge gifts amplify our support! Join me: [insert personalized link from GiveCampus]
Sample Email Copy
Customize bolded sections with your personalized message and link from GiveCampus.
Subject Line: Join Me in Supporting St. John’s on Johnnie Day of Giving!
Hi [name],
Today is Johnnie Day of Giving! Join me in celebrating St. John’s by making a gift that sustains the conversation and supports current and future Johnnies. Your support today helps unlock challenge gifts, maximizing the impact of every contribution to the areas that matter most: Scholarships, The Program, and Campus Infrastructure.
I’m giving because St. John’s shaped the way I think, question, and engage with the world. Let’s ensure future Johnnies have the same transformative experience. Will you join me in keeping this tradition alive? [Insert personal link from GiveCampus]
With gratitude,
[your name]